Category: Cream of Wheat

Cream of Wheat – Creamer.us

Cream of Wheat to remove Black chef from the box as it updates imagery in wake of calls for racial equality

Some brands are beginning to alter their names and logos as they face increasing pressure to diversify and combat racism. USA TODAY The smiling Black chef will soon come off the boxes of Cream of Wheat[1]. More than three months after Cream of Wheat’s parent company, B&G Foods, said it was “initiating an immediate review” of the brand’s packaging, a decision...

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Black Chef On Cream Of Wheat Packaging Will Be Removed In Rebranding

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READ MORE Black Chef On Cream Of Wheat Packaging Will Be Removed In Rebranding

Cream of Wheat to review logo, following Aunt Jemima, Uncle Ben’s, Mrs. Butterworths

A box of Cream of Wheat is displayed on a counter, Thursday, June 18, 2020 in White Plains, N.Y. Cream of Wheat and Mrs. Butterworth are the latest brands reckoning with racially charged logos. B&G Foods Inc., which makes Cream of Wheat hot cereal, said it is initiating “an immediate review” of its packaging. A smiling black chef holding a...

READ MORE Cream of Wheat to review logo, following Aunt Jemima, Uncle Ben’s, Mrs. Butterworths

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